Packaging design has been changing rapidly in recent years. The development of new technologies, the changing demography of consumers and the environmental pressures on brands have forced packaging designers and producers to come up with new and innovative solutions. At the same time they are required to restrict waste materials, reduce packaging materials and make provisions for the recycling of used containers.
Now with Landa Digital Printing closing in on the commercial launch of the Nanography® process, it is only natural that they should follow the same constraints when looking at the packaging of Landa NanoInk® and the way it will be supplied to the customers using digital Nanographic Printing® presses. Environmental considerations were at the heart of the deliberations of Benny Landa and the team when it came to ways of getting Landa NanoInk® colourants from the manufacturing base in Israel to customers across the world.
NanoInk® colourants in recyclable packaging
It helps of course that Landa can start with a blank sheet of paper and design a delivery process for the 21st century. For a start, the fact that Landa NanoInk® colourants use a water base rather than a solvent, helps enormously. Because of that, Landa NanoInk can be supplied in a concentrated form, leaving the end-user to dilute it with their own water – “Nature’s natural solvent” as Benny Landa famously describes it.
Concentrated, the container can be smaller, in this case only 100 litres (~26.4 gallons). This size was chosen as optimal both for dilutions in the onsite Landa “ink farm”, simply using a connection to the printer’s own mains water supply, and also for manual handling by the press operators.
The packaging consists of an outer fluted board box, which folds flat after use and is fully recyclable in conventional paper waste, together with a puncture resistant, plastic secondary internal container, also fully recyclable in the same conventional way as PET drinks bottles and food containers.
Landa’s BIB NanoInk Approach Walks the (Green) Walk
The so called “Bag in a Box” (BIB) container is also designed to connect easily to the entry point of the ink mixing station and deliver virtually all the contents of the BIB into the ink production process, leaving less than 50 grams of Landa NanoInk in the empty container for recycling. Traditional ink delivery methods leave contaminated tins and cubes which need costly storing, specialist collection and recycling.
Learn how Landa NanoInk® embodies our commitment to environmental responsibility
The ink delivery system is only one example of Landa Digital Printing’s commitment to environmental responsibility. Early attainment of ISO-14001 for the manufacturing and production process of both the presses and the Landa NanoInk® formulations was an immediate goal of the team.
To add to this, Landa NanoInk particles are designed to adhere to all types of recycled papers and boards, making recycled stock as easy to use as original products. The Nanography® process also uses a lot less ink pigment for the same colour density as conventional lithography, reducing the amount of ink pigment needed on the printed sheet.
Clearly at Landa, it’s not just a question of talking the talk, it is very much walking the walk as well.
Click here to learn more about Landa’s ecologically responsible technology.